Google AdWords Signup and
setup your AdWords campaigns
Before you get started with Google AdWords spend a little time on their site getting to know their system.
Visit: adwords.google.com
Take the “Quick Tour”
https://adwords.google.com/select/tour/1.html
Then, read the “Program details and FAQ”
https://adwords.google.com/select/faq/index.html
Next, read Google’s step by step guide on how to setup your Google AdWords Campaigns. Take a few minutes and read the guide now.
http://adwords.google.com/select/faq/index.html
Once you have browsed the Google AdWords website, and read the FAQ and the setup guide, Click on the “Sign up Now” button on adwords.google.com
Then it will ask you: Choose the solution that is right for you:
Click on Starter Edition as you are new to the internet advertising and then click Continue.
There are few steps to complete:
1. Location and Language:
Location Targeting: Your ad will appear to customers located in or searching for results in, the country or territory you select. If AdWords offers region and city targeting for your area, you may target a region or city instead of the entire country. Your ad will then appear only to customers searching for results in (or located in) the location you choose.
Language Targeting: Your ad will appear only to users who speak the language you specify and who have set it as the main language of his/her Web browser. If you set Spanish as your target language, your ad will appear only to those who browse the Web in Spanish. If you set Spanish as your target language and Japan as your target country, your ad will appear only to Spanish speakers in Japan.
Please note: Google will not translate your ad for you. Your ad text will appear as you have written it.
You can change your settings at any time by clicking the Edit settings link next to your location or language settings on your My Ad Campaign page.
2. Write Your Ad:
Enter the URL that you have got from CJ from the Keyword links as explained in the previous email “Get Affiliate Link”. Please refer to that email about this. Your URL will be something as shown below:
http://www.jdoqocy.com/click-1630574-10375271
You have to enter this URL there without http:// as it’s already there.
www.jdoqocy.com/click-1630574-10375271
Enter a headline: Enter the headline for your ad. It should be very attractive and try to include the keywords you want to use for this ad.
Enter Line 1: (description of your ad)
Enter Line 2: (description of your ad)
Edit the URL in the display URL by clicking on the edit button.
e.g. the default display URL will be http://www.jdoqocy.com/click-1630574-10375271
and if you want to show display URL of your advertiser e.g. www.ebay.in then just click on edit link and write www.ebay.in. When your ad will be displayed on Google, it will show the URL as www.ebay.in but the destination URL will be http://www.jdoqocy.com/click-1630574-10375271.
Note: Please read The five keys to powerful ads Editorial Guidelines for more tips on this.
3. Choose Keywords:
Good keywords are critical for the success of your ad. By choosing the right keywords, you are also choosing the right audience for your ad. This means that you connect with the most potential customers, earn more sales and get the best return for your advertising investment.
You choose keywords for your ad when you first create your AdWords Starter Edition account. You can also add new keywords or edit and remove existing ones after your account has been set up. Here are some tips for choosing the right keywords:
Match your keywords to your ad text. Your keywords should be closely related to the product or service that you are advertising. Your ad will then get more clicks from people who are interested in what you have to offer.
Many new advertisers enter dozens of keywords unrelated to their ad. They pick the names of popular TV shows or general topics like "sports", thinking that this will put their ad in front of more people. The result? Most people who see the ad are looking for other topics. The advertiser wastes money on clicks from people who were not potential customers to start with.
You will save money by having a few highly relevant keywords rather than many unrelated ones. Match your keywords to your ad content and you will reach an audience that wants what you are selling.
Be specific. If you are selling roses, use specific keywords like red roses instead of general keywords like flowers. Someone searching for flowers could be looking for any kind of flower and for many different reasons. Keywords like red roses or long-stemmed roses will get you better results.
Keep it under 20. You will get the best results with a few well-chosen keywords. We suggest that you keep your Starter Edition keyword list to 20 keywords or less. That should be enough to attract the audience that you need while letting you focus on the keywords that match your ad best.
Experiment. After your ads have run for a few days, check your account to see which keywords are getting you the most clicks for the lowest prices. Refine keywords that work. Weed out keywords that do not work. If red roses is working well, try adding fresh red roses and other variations. If your budget is not being spent, try new keywords.
Very popular keywords can be very expensive because many people want to advertise on them. You may find that some keywords are too expensive for your budget or that others give you better return on your investment.
Use the keyword tool. If you are unsure of what keywords to choose when signing up, enter a term related to your ad in the box titled Want more? on the signup wizard. The AdWords system will then show you possible keywords related to the one that you entered. Carefully select the ones that best match your ad and then, click Add to move them to your keyword list.
Note: You do not need to add location names to all keywords. It can sometimes be useful to choose keywords like London real estate, but most keywords work well without location names. AdWords automatically targets your ads to the region that you select.
Once you have created your account, you can add or remove keywords by logging in to your account. At the top of the Statistics section of the My Ad Campaign page, click on the Add more keywords link. On the next page, you can again add keywords in the box provided and use the Want more? box to find related keywords. When you have finished, click Save Changes.
To delete any keyword, find the keyword in the Statistics section of the My Ad Campaign page. Click on the Delete link found in the same row as the keyword.
4. Choose your currency:
You can choose Indian Rupees from this.
5. Set your budget:
If you wanted to test the waters for a few days you could set it to 800 per month. Once that campaign has reached 800 in the clicks those Ads will no longer be shown that month.
You can set different daily budgets for each of your campaigns and you can change them any time. Once you find a winner you’ll want to raise your monthly budget to maximize your clicks.
6. Future Contact:
Just click the check box on the left hand of: Yes. Bring on the newsletters, surveys and performance tips and click on Continue.
It will take you to the different web page for final step to Set Up Account.
Click on I do not use these other services.
And it will ask you for the email address and password to enter.
Then type the characters as shown in the picture in the text box and click on Create Account button.
You will get the message:
We will send an email to the address listed above, asking you to verify your account and submit your billing information. Once you complete these steps, your ad will begin showing. After verification, you can sign in to AdWords using this email address as well as the password you specified earlier. Your ad will not run until you verify your account and provide billing information.
Look for the email from Google AdWords in your mailbox. Once you receive the email, click on the link given in the email and log into Google AdWords. Next, submit your billing information-your credit card info. After submitting the credit card information for billing, Ads will immediately start running on Google.
Track your campaigns
You will want to keep track of your campaigns and make sure that you are making money and not losing it. Simply log in to your Affiliate Program and visit the Statistics/Reporting section. See how much commission you earned that day (or for any day or date range). Then, log in to Google AdWords and see how much that corresponding Campaign cost you the same day. Subtract your costs from your commissions. The result is your profit.
Please follow step8 to continue with Google AdWord.
Visit: adwords.google.com
Take the “Quick Tour”
https://adwords.google.com/select/tour/1.html
Then, read the “Program details and FAQ”
https://adwords.google.com/select/faq/index.html
Next, read Google’s step by step guide on how to setup your Google AdWords Campaigns. Take a few minutes and read the guide now.
http://adwords.google.com/select/faq/index.html
Once you have browsed the Google AdWords website, and read the FAQ and the setup guide, Click on the “Sign up Now” button on adwords.google.com
Then it will ask you: Choose the solution that is right for you:
Click on Starter Edition as you are new to the internet advertising and then click Continue.
There are few steps to complete:
1. Location and Language:
Location Targeting: Your ad will appear to customers located in or searching for results in, the country or territory you select. If AdWords offers region and city targeting for your area, you may target a region or city instead of the entire country. Your ad will then appear only to customers searching for results in (or located in) the location you choose.
Language Targeting: Your ad will appear only to users who speak the language you specify and who have set it as the main language of his/her Web browser. If you set Spanish as your target language, your ad will appear only to those who browse the Web in Spanish. If you set Spanish as your target language and Japan as your target country, your ad will appear only to Spanish speakers in Japan.
Please note: Google will not translate your ad for you. Your ad text will appear as you have written it.
You can change your settings at any time by clicking the Edit settings link next to your location or language settings on your My Ad Campaign page.
2. Write Your Ad:
Enter the URL that you have got from CJ from the Keyword links as explained in the previous email “Get Affiliate Link”. Please refer to that email about this. Your URL will be something as shown below:
http://www.jdoqocy.com/click-1630574-10375271
You have to enter this URL there without http:// as it’s already there.
www.jdoqocy.com/click-1630574-10375271
Enter a headline: Enter the headline for your ad. It should be very attractive and try to include the keywords you want to use for this ad.
Enter Line 1: (description of your ad)
Enter Line 2: (description of your ad)
Edit the URL in the display URL by clicking on the edit button.
e.g. the default display URL will be http://www.jdoqocy.com/click-1630574-10375271
and if you want to show display URL of your advertiser e.g. www.ebay.in then just click on edit link and write www.ebay.in. When your ad will be displayed on Google, it will show the URL as www.ebay.in but the destination URL will be http://www.jdoqocy.com/click-1630574-10375271.
Note: Please read The five keys to powerful ads Editorial Guidelines for more tips on this.
3. Choose Keywords:
Good keywords are critical for the success of your ad. By choosing the right keywords, you are also choosing the right audience for your ad. This means that you connect with the most potential customers, earn more sales and get the best return for your advertising investment.
You choose keywords for your ad when you first create your AdWords Starter Edition account. You can also add new keywords or edit and remove existing ones after your account has been set up. Here are some tips for choosing the right keywords:
Match your keywords to your ad text. Your keywords should be closely related to the product or service that you are advertising. Your ad will then get more clicks from people who are interested in what you have to offer.
Many new advertisers enter dozens of keywords unrelated to their ad. They pick the names of popular TV shows or general topics like "sports", thinking that this will put their ad in front of more people. The result? Most people who see the ad are looking for other topics. The advertiser wastes money on clicks from people who were not potential customers to start with.
You will save money by having a few highly relevant keywords rather than many unrelated ones. Match your keywords to your ad content and you will reach an audience that wants what you are selling.
Be specific. If you are selling roses, use specific keywords like red roses instead of general keywords like flowers. Someone searching for flowers could be looking for any kind of flower and for many different reasons. Keywords like red roses or long-stemmed roses will get you better results.
Keep it under 20. You will get the best results with a few well-chosen keywords. We suggest that you keep your Starter Edition keyword list to 20 keywords or less. That should be enough to attract the audience that you need while letting you focus on the keywords that match your ad best.
Experiment. After your ads have run for a few days, check your account to see which keywords are getting you the most clicks for the lowest prices. Refine keywords that work. Weed out keywords that do not work. If red roses is working well, try adding fresh red roses and other variations. If your budget is not being spent, try new keywords.
Very popular keywords can be very expensive because many people want to advertise on them. You may find that some keywords are too expensive for your budget or that others give you better return on your investment.
Use the keyword tool. If you are unsure of what keywords to choose when signing up, enter a term related to your ad in the box titled Want more? on the signup wizard. The AdWords system will then show you possible keywords related to the one that you entered. Carefully select the ones that best match your ad and then, click Add to move them to your keyword list.
Note: You do not need to add location names to all keywords. It can sometimes be useful to choose keywords like London real estate, but most keywords work well without location names. AdWords automatically targets your ads to the region that you select.
Once you have created your account, you can add or remove keywords by logging in to your account. At the top of the Statistics section of the My Ad Campaign page, click on the Add more keywords link. On the next page, you can again add keywords in the box provided and use the Want more? box to find related keywords. When you have finished, click Save Changes.
To delete any keyword, find the keyword in the Statistics section of the My Ad Campaign page. Click on the Delete link found in the same row as the keyword.
4. Choose your currency:
You can choose Indian Rupees from this.
5. Set your budget:
If you wanted to test the waters for a few days you could set it to 800 per month. Once that campaign has reached 800 in the clicks those Ads will no longer be shown that month.
You can set different daily budgets for each of your campaigns and you can change them any time. Once you find a winner you’ll want to raise your monthly budget to maximize your clicks.
6. Future Contact:
Just click the check box on the left hand of: Yes. Bring on the newsletters, surveys and performance tips and click on Continue.
It will take you to the different web page for final step to Set Up Account.
Click on I do not use these other services.
And it will ask you for the email address and password to enter.
Then type the characters as shown in the picture in the text box and click on Create Account button.
You will get the message:
We will send an email to the address listed above, asking you to verify your account and submit your billing information. Once you complete these steps, your ad will begin showing. After verification, you can sign in to AdWords using this email address as well as the password you specified earlier. Your ad will not run until you verify your account and provide billing information.
Look for the email from Google AdWords in your mailbox. Once you receive the email, click on the link given in the email and log into Google AdWords. Next, submit your billing information-your credit card info. After submitting the credit card information for billing, Ads will immediately start running on Google.
Track your campaigns
You will want to keep track of your campaigns and make sure that you are making money and not losing it. Simply log in to your Affiliate Program and visit the Statistics/Reporting section. See how much commission you earned that day (or for any day or date range). Then, log in to Google AdWords and see how much that corresponding Campaign cost you the same day. Subtract your costs from your commissions. The result is your profit.
Please follow step8 to continue with Google AdWord.
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